Best CPA Networks for Betting Advertising

Selecting a CPA network to advertise betting offerings is similar to selecting a trustworthy poker partner in that it will either make or break your chances of winning. Even if the sports betting affiliate marketing business is booming in 2025, just a few number of CPA networks promise consistent rewards, high-quality offers, and cozy surroundings. The 888STARZ Partners team lists the top affiliate networks in the betting industry in this post, along with information on how to choose a platform and how to collaborate with them.

What Are CPA Networks

CPA networks mediate between advertisers (bookmakers) and partners — web admins drive targeted traffic and monetize it. These platforms work as follows:

1. Advertisers place an affiliate offer in the CPA network, specifying traffic requirements, payment model, rate, and desired target customer actions.
2. Webmasters select a suitable offer and negotiate cooperation with the advertiser.
3. The CPA network ensures participants work fairly and fulfill agreed terms, acting as an intermediary.

Attracted traffic is verified during a hold period (usually 14 days), after which the webmaster receives income based on the established payment model.

These payment methods are common. In addition to standard CPA, the RevShare model — a percentage of the bookmaker’s revenue from a customer over the entire cooperation period — is popular. However, direct advertisers typically offer higher RevShare rates, encouraging reliable, local partners to drive more traffic. Hybrid schemes combine both approaches, offering an advance for registration and a share of profits. A webmaster working under the hybrid model receives fixed CPA income and a percentage of the advertiser’s long-term profit via RevShare. However, rates under hybrid models are usually lower than with CPA or RevShare alone.

Types of CPA Networks

CPA networks fall into the following categories:

• Universal — offer offers across all verticals;
• Product or thematic — feature offers for one type of product;
• Gaming — online game offers;
• Financial — loans, credits, credit cards;
• Mobile — smartphone apps;
• Dating — online dating programs;
• Nutra — supplements, vitamins, medications;
• Betting — bookmaker websites and apps;
• Gambling — online casino sites and apps.

How to Choose CPA Network for Betting Advertising

When selecting ad network, don’t fall for high CPA rates—sometimes, they hide strict hold conditions, payment delays, and high withdrawal thresholds. Reviewing the platform’s CPA offers is best: Does its portfolio include top bookmakers? Are landing pages adapted for different GEOs? Are exclusive promo codes available, and what terms apply to players?

Payout level is the second key factor. Average rates in Europe range from €10 to €500 for deposits starting from $1000. But remember: the higher the payout, the stricter the traffic moderation. In extreme cases, nearly all your traffic may be flagged as fraud due to high bot activity, leaving you at a loss. Payment frequency also matters if you don’t want to wait a month for funds. Look for networks with weekly or biweekly payouts and low minimum withdrawal thresholds.

Partner support deserves separate attention. A good manager will send promotional materials and advise on connecting postbacks or setting up cloaking. A knowledge base with training materials for newcomers is a huge plus.

We have a special offer for those who don’t want to spend time searching for the perfect CPA network. The 888STARZ Partners platform, as a direct advertiser in Betting and Gambling niches, offers all partners the best working conditions. Average rates for newcomers range from 30 to 140 on CPA, depending on GEO and traffic source, while top partners receive custom terms. Our support team provides real-time consultations, offers video guides for deposits in specific GEOs, and helps resolve any issues.

Rating of the Best CPA Networks for Betting Advertising 2025

Top-5 CPA Networks Focused on Betting:

1. Yellana

Yellana focuses on gaming and betting and is a CPA network. The database contains over 700 offers from certified marketers. Partners have access to traffic from any source, receive daily benefits, and have a $100 minimum payout threshold. Yellana network provides support from seasoned managers who aid with campaign optimization, creatives, and GEO selection. Features include multipostback and traffic return.

Main terms:

• Offers: 700+;
• Niches: iGaming, Software, Apps;
• Minimum Payout: $100;
• Payment Models: CPA, CPL, CPS, CPI, RevShare;
• Withdrawal Methods: Bank Transfer, Capitalist, Payoneer.

2. MyLead

MyLead is an affiliate program that offers a wide variety of discounts to any GEO. Sports betting is its primary focus in MyLead, albeit offering a range of verticals. New users are attracted by the platform’s lucrative referral scheme, Smartlinks and Hidelink features, and user-friendly design. It may be used by both inexperienced affiliate marketers and seasoned experts.

Main terms:

• Offers: 5,282;
• Niches: Betting, Adult, Dating, eCommerce, etc.;
• Minimum Payout: $20;
• Payment Models: CPA, CPL, CPS, PPI;
• Withdrawal Methods: PayPal, Capitalist, Bitcoin, Qiwi, YooMoney, etc.

3. ADBID

ADBID is a CPA network that specializes in betting and Tier-3 countries (Asia: Vietnam, India, etc.). There are over 110 offers in the weekly updated catalog. Payouts are processed right away on Tuesdays and Fridays. Verified partners on ADBID can have their hold period shortened to three days.

Main terms:

• Offers: 110+;
• Niches: iGaming;
• Minimum Payout: $50;
• Payment Models: CPA;
• Withdrawal Methods: Cards, YooMoney, Qiwi, WMZ, Crypto.

4. Playcash

The affiliate network Playcash offers over 500 gaming and betting options. There are four models available: CPA, CPL, RevShare, and Hybrid. On request, offers are unlocked. Weekly withdrawals are permitted, with a minimum payment barrier of $10.

Main terms:

• Offers: 500+;
• Niches: iGaming;
• Minimum Payout: $10;
• Payment Models: CPA, CPL, RevShare, Hybrid;
• Withdrawal Methods: Neteller, Skrill, WebMoney, etc.

5. Alfaleads

Alfaleads is a CPA network for gaming and betting that offers all GEOs over 2000 exclusive deals. The lowest payment is $30 on Alfaleads; offers are often updated, and terms improve over time (better KPIs, higher rates). Depending on the agreement, the wait period for new partners might be anywhere from 14 to 30 days. High traffic speeds up the process and rewards verified partners earlier than expected.

Main terms:

• Offers: 2000+;
• Niches: iGaming;
• Minimum Payout: $30;
• Payment Models: CPA, CPL, RevShare, Hybrid;
• Withdrawal Methods: Capitalist, YooMoney, Qiwi, Bank Cards.

Features of Working with Betting Offers in CPA Networks

Working with betting offers in specialized CPA networks can be challenging, especially without knowing a few nuances. First, all iGaming affiliate networks have allowed and prohibited traffic sources. Social media marked “18+”, SEO websites with match analytics, and email newsletters with expert predictions are considered legal and permitted methods in most networks. However, fake win guarantees, teasers like “Get Rich in 5 Minutes,” or traffic from pirated streams are often prohibited and lead to payment holds or account bans.

Regarding the hold period, the network checks whether a player will cancel their deposit. The average duration is 14-30 days. Beginners should start with networks with minimal hold (e.g., 7 days), even if CPA rates are lower. Hidden fees often lurk in the fine print: some platforms deduct up to 10% for withdrawals in crypto or fiat to cards.

To work with betting offers in CPA networks, you’ll also need to master geo-targeting basics. It determines both CPA rates, creative adaptation, and the overall difficulty of promoting offers. Typically, the higher the average income and payment capability in a chosen region, the higher the CPA rates advertisers offer. However, such GEOs face fierce competition and strict betting ad regulations. In Germany, where betting ads are banned in most regions, affiliate specialists use workarounds like sports blogs with “odds analysis.” Conversely, bonuses can be openly promoted via banners featuring famous footballers in Brazil.

Tools for the Job

Here’s a list of essential tools for successfully driving traffic to CPA networks:

• Trackers: Tools to monitor key campaign metrics — conversions, clicks, GEO, user device, and browser. Some affiliate networks offer built-in trackers for affiliates’ convenience.
• Postback: A service to transfer data from external trackers directly to the CPA network. Postback consolidates all campaign data on one platform, simplifying analytics and optimization.
• Analytics Tools: Platforms like Google Analytics help analyze campaign metrics collected by trackers to optimize campaigns. This reduces ad spend and boosts conversions.

Conclusion

We have only found five CPA networks that, in our opinion, offer some of the best market conditions. However, there are a number of affiliate marketing networks on the internet, each with a large selection of offers and expensive prices. Remember that the network you select will affect the simplicity of use and potential profitability of your campaign. Look for platforms that offer the best conditions, lots of deals, positive reviews, and suitability for your preferences.

Direct advertisers may provide even better terms than specialized platforms outside of CPA networks. For instance, in-house offers are offered across more than 100 GEOs by 888STARZ Partners, a direct marketer in the betting and gaming sectors. We provide partners with free promotional materials and quick cryptocurrency, card, and e-wallet withdrawals. Custom prices and exclusive deals are given to loyal partners.