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How to Earn from iGaming & Betting in Bangladesh: Latest Affiliate Marketing Trends

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888 Updated 21.08.2025
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Bangladesh’s economy has been on a fast track, among the quickest-growing in the world. Over the past two decades, GDP has climbed more than 6% per year (according to FocusEconomics). Local people are starting to notice more money in their pockets, and the country is slowly moving from low- to middle-income. So it’s not just “another emerging market” for affiliates — it’s a rare window where traffic is pretty cheap, competition is still light, and player demand is just exploding. With 77M+ active internet users, almost all on mobile, and a population obsessed with cricket, football, and fast-action casino games, this GEO is primed for advanced affiliates who know how to move early.

By the end of 2025, the quick wins will be gone: CPMs will rise, influencer fees will double, and major networks will flood the auctions. So to stay ahead, you’ll need more than just a broad market snapshot — you need the exact channels, angles, and local tweaks that make campaigns convert today. That’s exactly what this report from 888STARZ Partners delivers.

Bangladesh GEO Regulatory Snapshot

​​Gambling is technically illegal in Bangladesh. The colonial-era Public Gambling Act of 1867 is old (dating back to 1867), and this law bans casinos and most betting. Since the country is mostly Muslim, gambling isn’t socially accepted either. But online betting isn’t clearly mentioned anywhere, so to gamble online, a lot of people just use foreign sites and pay with e-wallets like Neteller or Skrill.

Recently the government has blocked thousands of gambling websites (over 2,600 sites reported) and tightened telecom monitoring, but enforcement remains spotty. Affiliates must therefore operate offshore (888STARZ Partners is licensed in Curaçao) and target Bangladesh through various digital marketing channels. Despite legal risks, social concerns, and law enforcement pressure, online casino and sportsbook activity continues to grow under the radar.

Regardless of the multiple bans, online betting is booming (estimated ~$62M market by 2024). Law enforcement is blocking plenty of sites, but demand remains. That’s why affiliates should navigate this grey market carefully.

Trends Shaping Bangladesh iGaming in 2025

Bangladesh’s online betting and casino scene is growing rapidly despite strict bans. As we mentioned before, about 77 million people (45% of the population) were internet users at the start of 2024, with social media users at ~52.9 million (30% of population). Smartphone adoption is even higher: over 70% of households now have a smartphone, and mobile internet speeds exceed 20 Mbps (DataReportal research). According to 6WResearch, the gambling market in Bangladesh is anticipated to grow at a CAGR of 6.1% during the forecast period 2025-2031.

These digital marketing trends have enabled iGaming to flourish. One industry report projects Bangladesh’s online gambling market could reach 6.2 million users by 2029 (Statista research). Bangladesh has lots of young people glued to their phones. Cricket is huge — BPL, IPL, local tournaments — plus football and esports are growing. With cheap internet and mobile-first habits, this crowd is perfect for generating traffic to online gambling in 2025.

So right now Bangladesh is just heating up, and in 2025 the affiliates making cash will be those who adapt early. Forget generic “market overview” stuff — here’s what actually moves the needle for your ad campaigns in this specific GEO.

1. Digital growth — cheaper audience building (for now)

Bangladesh is a real digital frontier in South Asia. The internet penetration and number of users are growing by the month, and CPMs are still low (compared to India or Philippines). When it comes to traffic costs, CPM for pop ads in the region starts at just $2.40, while push ad clicks can be as low as $0.03 — surprisingly affordable. That means you can test angles cheaply, build retargeting lists fast, and lock in profitable pockets of traffic before the market heats up.

Player snapshot for Bangladesh: Age: 18–30 / Gender: Male / Income level: Below average.

2. Mobile dominance — optimize for vertical money flow

Over 90% of clicks in this GEO are mobile, plus 62% of Bangladeshi users are expected to own smartphones by 2025 (GSMA). For you, that’s not just “make it mobile-friendly” — it’s:

  • Vertical video ads (TikTok/Reels style) for better CTR.
  • AMP or ultra-light landers to hit sub-2 second loads.
  • Big tap-targets for thumbs — no desktop-style buttons.

3. Crash games — high churn and high re-deposit potential

Titles like Aviator, JetX, and Plinko still crush it because they deliver quick dopamine hits. Players rarely stop after one or two rounds — they’re chasing a bigger win or trying to claw back losses right here and now. For affiliate marketer, that means two things:

  1. Aggressive first-deposit bonuses perform best;
  2. Smart follow-up funnels (push, email, Telegram) keep them in the game. Skip that step, and you’re handing them straight to a competitor’s retargeting pixel.

If we’re talking not only about crash games, but iGaming preferences in this GEO generally, here’s one more graph that shows real picture:

4. Influencer traffic — underpriced conversions

Right now you can still get mid-tier YouTubers and Facebook page admins for peanuts compared to paid ads. As an affiliate, that’s your shortcut to warm traffic with instant trust. Tip: secure exclusive deals before they realize their own value.

If you want to know more about influencer marketing strategies, check out our detailed guide right here.

5. Deep localization — doubling CR without extra spend

Native Bengali creatives, local slang in copy, and trusted payment methods (Bkash, Nagad, Rocket) aren’t “nice to have” — they’re the difference between 12% CR and 24% CR from the same budget.

Not sure where to start? Our experts at 888STARZ blog have put together a trending topic on the best iGaming creatives in 2025 just for you.

6. Incoming competition — your clock is ticking

It’s still mostly solo affiliates and micro-teams here, but by late 2025 expect big networks with 5-figure daily spends to move in. If you start now, you’ll own:

  • Warm audiences.
  • Custom lookalikes trained on profitable leads.
  • Historical data your competitors can’t buy.

For affiliates, the takeaway is simple: Bangladesh in 2025 is a mobile-first, influencer-friendly market where costs are still low — but only if you act fast. Localize your approach, jump in early, and you can still grab strong margins before competition drives prices up.

Top Traffic Sources for Affiliates

When promoting 888STARZ Partners offers in Bangladesh, it’s not just about what your creatives look like — it’s about where you place them. Even the strongest ad can flop in the wrong channel, while the right placement turns solid creatives into consistent ROI. The leaders in this market focus on platforms that bettors already trust and use daily. Here’s where they’re seeing steady returns right now.

SEO & content marketing

  • Bangla-first content is still a wide-open lane. Most affiliates are still publishing in English, but Google now indexes Bangla terms effectively, making keywords like “সেরা অনলাইন ক্যাসিনো” (best online casino) or “ক্রিকেট বেটিং অফার” (cricket betting offer) highly valuable for organic reach.
  • Focus on evergreen betting guides (“How to bet on cricket in Bangladesh”), casino reviews, and match predictions.
  • Build backlinks from Bangladeshi sports forums and local news comment sections — these may seem small, but they drive highly qualified, pre-warmed traffic. For a detailed guide on ranking iGaming sites in SEO, check out our blog post here.

Pro tip: Target mobile snippets and “People Also Ask” boxes — most Bangladeshi users are on budget Android phones with slow internet, so AMP-style, ultra-fast pages win click share.

Sports websites & event hijacking

  • Cricket isn’t just a sport here — it’s a conversion funnel. Placing banners or native content on Cricbuzz, ESPNcricinfo, or local sports blogs during the Bangladesh Premier League (BPL) or IPL can 3–5x your CTR.
  • Push event-based promos: free bets, cashback, or enhanced odds tied to match days. Example: “Deposit 1,000 BDT before the India vs Bangladesh T20 and get a free Aviator spin”.
  • Football also plays well — especially Premier League and World Cup qualifiers — but cricket spikes are the biggest CPM/CPA sweet spot.

Pro tip: Use images of local cricket stars instead of stock sports photos. Local faces build instant trust and outperform generic creatives by up to 40% CR. Even better — clear this move with the celebrity’s team before proceeding.

Social media marketing

  • Facebook is king with ~67M active users (40% of the population) and still the #1 content-sharing hub. Build niche pages/groups around cricket betting, share match predictions, post viral sports memes, and drop affiliate links inside posts or comment threads — not just banners.
  • Instagram (7.2M users, mostly 18–24 y/o) works better for brand building and influencer collabs. Direct ads are risky due to policy, but influencer shout-outs, private group chats, and “betting tips” Reels still fly under the radar.
  • YouTube is a traffic goldmine. Sports highlights, betting tips, and match previews attract huge engagement. Partner with local sports or gaming influencers to casually showcase 888STARZ Partners offers (“Here’s my bet slip for today’s BPL match”).

Pro tip: Twitch hasn’t exploded in Bangladesh yet, but early movers can own the niche by streaming cricket betting breakdowns, esports, or live casino gameplay — building trust through transparency.

Messaging & e-mail

  • In Bangladesh, SMS open rates crush email. Nearly every adult has a phone, and mobile data costs push people toward text-based comms. Use SMS blasts for match-day offers (“50% bonus for today’s World Cup bet – ends 10PM!”). Though you can source SMS lists from local lead providers or through opt-in campaigns on your site and social media.
  • Nearly everyone reads their texts — SMS messages have an outstanding 98% open rate. Most are checked within minutes, which makes it perfect for timely promos or deposit bonuses. And because many users stick to basic smartphones, SMS lets you connect directly with even those who aren’t very tech-savvy.
  • Email still works for your warmer audience. Collect sign-ups via “Free Betting Tips” lead magnets, then segment lists by sport interest (cricket, football, casino) and send hyper-targeted promos.
  • Telegram can be effective for private tip groups, but adoption in Bangladesh is limited and content restrictions apply, so make sure to verify your audience there before investing heavily.

Our campaigns back this up: out of 10,000 messages, about 400 people click through. Of those, roughly 15 go on to make a deposit. Not bad for a market where every dollar counts. Timing matters too — messages sent during evenings and weekends see 20–30% more engagement than those sent at other times.

Push, popunder & pop ads

  • Push ads are a great fit for promoting online casinos. They let affiliates drive gambling traffic in Bangladesh without running into strict restrictions or having to use cloaking tricks. The big advantage of push traffic is that it reaches real subscribers who have opted in to receive these ads, which means the audience is already more receptive. On top of that, push traffic is affordable — in Bangladesh, clicks start at just $0.03, making it even more appealing.
  • Pop ads format works particularly well for gambling offers. The aggressive nature of pop traffic matches the interests of the Bangladeshi audience, which is known for its active engagement in casino games. On top of that, the cost-effectiveness of pop ads helps keep campaign expenses low while delivering maximum return on investment. Running pop campaigns is also straightforward — all you really need is a betting or casino landing page link and some basic targeting.
  • Popunder ads often promote landing pages with registration bonuses or time-limited offers, quietly waiting for the perfect moment to grab attention. In Bangladesh, where users often browse with multiple tabs, they stay visible until noticed, boosting engagement. This subtle, well-timed approach increases conversions without interrupting the user.
  • And the final ones are pop ads. This source still can generate traffic for Bangladesh GEO because a lot of users browse sports news or semi-grey sites where these ads run without blockers. 

Pro tip: Generate push traffic with event-based targeting (BPL, IPL, World Cup, Champions League) for massive CTR lifts — you’re catching them when they’re already in betting mode. Bright, urgency-driven creatives outperform — think bonus banners, and big-odds teasers.

Native & display ads

  • Native in-feed ads (Outbrain, Taboola) can slip into news and sports sites without screaming “ad”, making them perfect for soft-selling betting offers through match previews, “how-to-bet” articles, or cricket news recaps.
  • Programmatic display buys targeted to sports portals in Bangladesh can work well. Focus on native push-style networks like PropellerAds, Zeropark, or RichPush, which may accept gaming campaigns in restricted GEOs. Test banner placements during major tournaments for the cheapest conversions.
  • Policy reality check: Always double-check network rules before scaling. Targeted banners and push notifications on local news and cricket blogs can deliver strong CTRs without wasting budget on platforms that won’t run your ads. Instead, look at native push-style networks (StackAdapt, etc.) that may accept gaming in certain GEOs — always double-check before scaling.

In-page push ads

  • In-page push ads show short, clear messages right on content pages without needing browser permission, making them a go-to for gambling affiliates. Messages like “Jackpot Awaits! Bet Today!” fit naturally into articles, sports previews, or blogs, so users don’t feel interrupted. To access this traffic, use networks like PropellerAds, RichPush, or Adsterra, which offer in-page push formats.
  • These ads fit naturally into sports previews, cricket blogs, or entertainment sites, so users see them as part of the content rather than intrusive banners. They work on all devices, bypass most ad blockers, and provide steady clicks from an engaged audience — a reliable way to promote products for casino and timely betting offers.

Pro tip: Combine in-page push with bonuses or limited-time offers. Unlike regular push notifications, these ads don’t wait for permission, so you reach users instantly and guide them straight to your landing page.

So what is the actual traffic source hierarchy for Bangladesh GEO in 2025? From our recent tests and partner feedback, the highest ROI mix right now is:

  1. SEO content in Bangla targeting cricket & football keywords.
  2. Influencer-driven video on YouTube + Instagram.
  3. Push ads for retargeting and tournament-based promos.
  4. Email/SMS blasts for match-day offers.

Use part or all of these methods together, and your audience stays active between your ad campaigns.

Strategy Tips for Affiliates 2025 in Bangladesh Market

Now it’s about time to give some extra key takeaways on generating traffic to iGaming in Bangladesh GEO: 

  1. Don’t miss time campaigns around big events. Plan promotions for major cricket and sports events. Try to emphasize crafting funnels around key matches. For example, run special offers during Bangladesh cricket matches or FIFA/World Cup days. Align creative ad copy with real-time sports excitement (e.g. live betting alerts, odds boosts).
  2. Leverage mobile & local language. With 70%+ smartphone penetration and fast mobile speeds, ensure all campaigns (websites, ads) are mobile-optimized. Bangla-language content is underused for gambling SEO — creating quality Bangla guides (“ক্রিকেট জুয়া কিভাবে খেলবেন”) could tap a huge audience.
  3. Determine target audience. Figuring out your target audience isn’t just helpful — it’s essential. Players differ by age, gender, preferred games, and betting habits, so you can’t assume who will respond best. That said, a 2020 report by Transparency International Bangladesh (TIB) found that roughly 4 in 10 people aged 18 to 30 had tried some form of gambling. The study also pointed out that it’s mostly young men from lower-income households who are involved, and the habit is especially common in cities. So try to test different segments early to see which type of players engage and convert most.
  4. Involve influencers & streamers. Partner with local YouTubers and Twitch streamers who play betting games or discuss sports. Even if official gambling ads are banned, an influencer talking about “tips and tricks” for casino games can organically introduce 888STARZ Partners. Live streams allow interactive demos of app usage, which converts well.
  5. Consider the payments ecosystem. Payment habits here aren’t too different from most other countries, but there are a few local quirks. Highlighting fast crypto withdrawals can be a selling point for users abroad or those who circumvent bans with VPNs. Most players use the usual options — Visa, Mastercard, bank transfers, and well-known e-wallets like PayPal, Neteller, Skrill, or Trustly. Anyways, you should check the offer first — it will tell you exactly which payment methods the product accepts. Align your content and guides to those channels. No need to guess or list every local option.
  6. Provide constant testing. The iGaming vertical requires fresh creatives to avoid ad fatigue. Regularly test multiple headlines, images, and channels. Track all campaigns to quickly reallocate budgets to top performers.

Anyways, always check the offer first — it will tell you exactly which payment methods the product accepts. Align your content and guides to those channels. No need to guess or list every local option.

If you know the local scene — language, culture, sports — you can really make the most of Bangladesh’s growing online gambling market. With so many people on mobile, big sports events happening all the time, and plenty of ways to reach them online, affiliates have a real chance to grab attention and get results in 2025. The last thing to do is to choose a program.

Why You Should Try 888STARZ Partners Affiliate Program

888STARZ is a major global iGaming brand (sports betting, casino, esports) with a Curaçao, Kahnawake, Anjouan, and other licenses. Its affiliate arm, 888STARZ Partners, offers competitive terms starting 2020. Affiliates earn up to 50% Revenue share (or CPA/hybrid) on net player losses.

Our expertise spans both external traffic acquisition — ASO, PPC, in-app, SEO, and more — and a range of monetization models, from CPI and CPL to innovative affiliate deals. Today, our specialists not only create more effective funnels but also share insights on driving traffic in more than 100+ GEOs, including BD, and how to avoid common pitfalls.

You can use social, native, push, or in-app traffic, and the platform gives good payouts and flexible revenue options. Local creatives and support make it easy to run campaigns, and tracking tools help you scale without any headaches. 

In sum, 888STARZ Partners provides a top-tier affiliate program for sports betting and casino offers, with strong payment options and support. So if you’re ready to cooperate, within a day, your manager will sort out the terms, and you can start running campaigns in just 24 hours. Try to jump in Bangladesh GEO now, and own your traffic before the rush!

Publication date 21.08.2025