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Dennis Stets

19.02.2025

13 min

Top GEOs for 888STARZ Partners

Choosing a GEO is not just a preparation step; it’s the foundation of any successful advertising campaign. Almost everything depends on it: from the complexity of promotion to the final profit. But what do you do when many affiliate programs are limited in the regions they offer, forcing webmasters to work with highly competitive countries […]

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Dennis Stets

12.02.2025

14 min

How to Drive iGaming Traffic to Egypt

For tourists, Egypt is all about the sea, pyramids, and camel safaris. But for affiliates, it’s a potential goldmine. Since the beginning of the year, our media buyers at 888STARZ Partners have noticed a high volume of leads coming from this GEO and decided to take a closer look at the market. It turns out […]

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Dennis Stets

30.01.2025

15 min

How to Drive Betting Traffic in Canada

Canada is more than just hockey and maple syrup. It’s also a highly promising Tier 1 GEO with strong purchasing power, a sizable population, and a well-established sports culture. Additionally, sports betting in Canada is legal in most provinces. According to Statista, the online betting market in Canada is projected to generate $1.12 billion in […]

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Dennis Stets

27.01.2025

11 min

How to Optimize an Advertising Campaign in the iGaming Niche

Optimizing a casino advertising campaign is a challenging yet essential step for effectively driving traffic. No affiliates can launch a maximally profitable and successful affiliate marketing iGaming campaigns on the first attempt, as there’s always room to increase its performance and address weak points. However, many newcomers and even experienced advertisers often underestimate the importance […]

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14 min

Common Mistakes in Affiliate Marketing

In affiliate marketing, massive amounts of money circulate — experienced webmasters run successful advertising campaigns , earning tens of thousands of dollars. Because of this, affiliate marketing attracts the attention of many enthusiastic beginners who also aim to grab a big profit. However, in pursuit of large earnings, they make numerous affiliate marketing mistakes, launching […]

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17 min

How to Drive Traffic to Online Casinos in Africa

In the Gambling and Betting niches, competition in the U.S. and developed European countries grows tougher and more expensive each year. As a result, many webmasters are looking for alternative GEOs, with African countries increasingly becoming the focus. Low competition, cheap clicks, and a steadily growing base of internet users make this region highly attractive. […]

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19 min

How to Promote Online Casinos in Tier 2 GEOs

Geo-targeting is one of the key aspects in affiliate marketing. The success of your ad campaign and, consequently, your profit, largely depend on the region you choose. Interestingly, many webmasters focus on Tier 2 countries — a general category for nations with transitional economies, moderate income levels, and emerging markets. Tier 2 is a mixed […]

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19 min

How to Promote Betting in India

India occupies the greater part of South Asia. Most people associate it with Goa and Bollywood, elephants and yoga, Buddha and Mahatma Gandhi. But a skilled webmaster considers this region as a country with a huge territory and population, a progressive economy and, at the same time, a solvent audience. These factors make India one […]

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24 min

Best GEOs for Betting Ads

The worldwide iGaming vertical is highly influenced by online betting. According to a recent study by WorldMetrics, the industry has almost doubled in the last couple of years alone, and by 2027 will be valued at $127.3 billion (reaching 3.2 billion active users).  This includes the promising cybersports sector, where online betting has increased by […]

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