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GEO

Dennis Stets

10.03.2025

16 min

Top Countries for Legal Casino Advertising

In many Tier countries, the gambling industry has a mixed reputation and perception. Gambling advertising is often restricted or even prohibited, partly due to the presence of unscrupulous operators. Some operators may manipulate game mechanics or random number generators (RNG), while others delay payouts altogether. That’s why affiliates should focus on regions where iGaming is […]

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Dennis Stets

27.02.2025

12 min

How to Promote Online Casinos in Tier 3 Countries

The population in Tier 1 and Tier 2 GEOs has a high average income, which is why traffic from these countries is accepted at higher rates, attracting most webmasters to target these regions. However, for the same reason, competition in these GEOs is significantly higher, making it challenging for both beginners and even experienced mediabuyers […]

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Dennis Stets

19.02.2025

13 min

Top GEOs for 888STARZ Partners

Choosing a GEO is not just a preparation step; it’s the foundation of any successful advertising campaign. Almost everything depends on it: from the complexity of promotion to the final profit. But what do you do when many affiliate programs are limited in the regions they offer, forcing webmasters to work with highly competitive countries […]

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Dennis Stets

12.02.2025

14 min

How to Drive iGaming Traffic to Egypt

For tourists, Egypt is all about the sea, pyramids, and camel safaris. But for affiliates, it’s a potential goldmine. Since the beginning of the year, our media buyers at 888STARZ Partners have noticed a high volume of leads coming from this GEO and decided to take a closer look at the market. It turns out […]

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Dennis Stets

30.01.2025

15 min

How to Drive Betting Traffic in Canada

Canada is more than just hockey and maple syrup. It’s also a highly promising Tier 1 GEO with strong purchasing power, a sizable population, and a well-established sports culture. Additionally, sports betting in Canada is legal in most provinces. According to Statista, the online betting market in Canada is projected to generate $1.12 billion in […]

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Dennis Stets

24.01.2025

20 min

How to Promote Crash Games in iGaming Industry

To become a leader in any niche, a webmaster must first thoroughly understand it. While some areas of affiliate marketing are relatively straightforward, Gambling often stands out as an exception. This vertical is incredibly diverse, having been refined over decades to retain players worldwide. And it’s doing so remarkably well — by 2029, the iGaming […]

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17 min

How to Drive Traffic to Online Casinos in Africa

In the Gambling and Betting niches, competition in the U.S. and developed European countries grows tougher and more expensive each year. As a result, many webmasters are looking for alternative GEOs, with African countries increasingly becoming the focus. Low competition, cheap clicks, and a steadily growing base of internet users make this region highly attractive. […]

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19 min

How to Promote Online Casinos in Tier 2 GEOs

Geo-targeting is one of the key aspects in affiliate marketing. The success of your ad campaign and, consequently, your profit, largely depend on the region you choose. Interestingly, many webmasters focus on Tier 2 countries — a general category for nations with transitional economies, moderate income levels, and emerging markets. Tier 2 is a mixed […]

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19 min

How to Promote Betting in India

India occupies the greater part of South Asia. Most people associate it with Goa and Bollywood, elephants and yoga, Buddha and Mahatma Gandhi. But a skilled webmaster considers this region as a country with a huge territory and population, a progressive economy and, at the same time, a solvent audience. These factors make India one […]

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24 min

Best GEOs for Betting Ads

The worldwide iGaming vertical is highly influenced by online betting. According to a recent study by WorldMetrics, the industry has almost doubled in the last couple of years alone, and by 2027 will be valued at $127.3 billion (reaching 3.2 billion active users).  This includes the promising cybersports sector, where online betting has increased by […]

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